Fashion
  • Product of New York x Leaders 1354

    Product of New York (or Pony to you or I) are on the up once again and part of this is down to their uncanny ability to create unrivalled collaborations. Their Rothco capsule collaboration from last year was lauded and […]

  • XWHY Style: Raregoods.co interview.

    Raregoods.co is the latest indie British streetwear brand to come to our attention over here at XWHY Towers. Launched in late 2013 the brand was born out of a friendship between the two co-creaters Alex and Joe who have a history […]

  • XWHY STYLE: New Era X KTZ

    New Era’s latest headwear collection sees a collaboration with couture streetwear brand KTZ (Kokon to Zai). The collaboration sees sports wear and high end fashion come together for a casual and stylish partnership that would be as well suited to […]

  • XWHY Style: HYPE x Simpsons

    Now here is a question for you… What happens when the fastest growing streetwear brand in the UK collides with the most successful US animation series of the last two decades? Don’t worry if you’re struggling to work that one out […]

  • XWHY Style: Nike unveil their latest Sneakerboot Collection

    The Sneakerboots of 2014… When it comes to Winter fashionable footwear has always been hard to come buy so last year when Nike released their first Sneakerboot range, sneakerheads and fashionistas alike rejoiced. Once again this year they are taking […]

  • Guest Post: Shopcade’s Top Men’s Trends for autumn 2014

    As Autumn slaps us in the face, we wake up to the reality that our wardrobes are in need of a drastic update following a summer of florals, pastels and printed tees. Luckily for you Clothing App Shopcade are here […]

  • XWHY Style: Diemme Footwear

    Diemme, purveyors of the finest handcrafted Italian footwear, present the Marostica Low for Autumn / Winter 2014.  The beautifully constructed Marostica Low incorporates hiking details on this low silhouette, utilising components of Italian origin. Aphrodite has two styles of these […]

  • Jungle x Alpha Industries

    Hardly a day goes without some musician or band announcing their foray into the fashion industry, and today folks is no different. This time however, rather than being a multimillion pound rapper or pop starlet making the announcement, it is […]

  • #FOUND – Pocket Chief

    NEW MANCHESTER BASED LABEL POCKET CHIEF IS XWHY’S BRAND OF THE WEEK It’s always nice when a new name in men’s fashion manages to perfectly capture an ideal or an ethos when creating a brand. Pocket Chief has managed to […]

  • #FOUND – MeishMellow

    XWHY grabs a chat with MeishMellow founder Daniel Miles. What’s the deal? I started MeishMellow during my time at uni as a way to document the photos and videos that I made and it has basically grown from there. It […]