Dress Yourself
  • XWHY Style: Nike FA14 Tech Pack Collection

    Nike launch their FA14 Tech Pack Collection, with emphasise on movement and environmental protection… Fleece is the fundamental material of sport. By re-examining the textile and fabrication, Nike has evolved the timeless basic into a modern staple. With Nike Tech […]

  • XWHY STYLE: Trends for the Summer

    “Everyday like a mardi gras, everybody party all day No work all play, okay!” Ah if only summer in the city was as dreamy as Will Smith managed to make Miami in his ditty from the album “Big Willie Style”. […]

  • XWHY STYLE: Lyle & Scott x Present

    To celebrate their 140th anniversary Lyle & Scott have joined forces with the iconic menswear store Present London to create a small capsule of classic knitwear and polos in Present’s chosen colours. The product has just gone in store and […]

  • STYLE: Hype x Topman Festival Pack…

    I’m not sure why, but every time a festival comes around, we all find ourselves looking at our summer wardrobe and thinking: “This just won’t cut it. I need something more festivally!” As we move into June once again the festival […]

  • Mitchel Galvin – Introducing Mr ‘Nicce’

    XWHY catches up with Founder of NICCE London: Mitchel Galvin-Farnol, to discuss being a natural business man, his love of Will Smith and his simple yet effective way of selling ice to eskimos. Starting any kind of business is not […]

  • Cole Haan LunarGrand Perforated Toe

    Cole Haan is the first word in 21st Century dapper. Luxurious takes on classical shapes, with an effortlessly modern twist. They do come with a rather hefty price tag, but that’s just what you’re going to have to expect for […]

  • Training Day: Reebok GL 6000

    A Friday exploration of the global sneaker drop… Reebok has brought out its GL 6000 in three new colourways. A black/lemon, grey/vital blue and a navy in its new Athletic Pack. The three new designs come in premium suede, stamped […]

  • Training Day: Puma 2014 ‘Tropicalia’ Pack SS14

    A Friday exploration of the global sneaker drop… It’s been a while since we’ve featured Puma. So it was about time they came up with something cool. Anyway, they’re bringing out a Spring/Summer 2014 menswear re-envisioning of their ‘Tropicalia’ collection. […]

  • Training Day: Offspring x Saucony Originals

    A Friday Exploration of the Global Sneaker Drop… Taking the Offspring iconic running shoe – Shadow 6000 – Saucony Originals have come aboard to offer their own spin. Celebrating the Offspring’s first store on Neal Street, Covent Garden, London, in […]

  • Training Day: Vans Vault x Diemme Collection

    A Friday exploration into the global sneaker drop… Vans by Vault have paired up with the Italians again. Vans Vault x Diemme are presenting their Vans Era LX collection as a special two-pack, named the Montebelluna Era LX. The two […]